here for the moms

"I’ve had daily conversations with new and expecting parents for decades. I’ve connected with allied health care professionals on our podcast. What I’ve learned is that not a lot has changed in the culture of expecting moms. We spend our pregnancies learning how to care for our soon-to-arrive baby and our own recovery is an afterthought – a pattern that often continues well after baby arrives.

We’re taking a bold step at changing the culture, using what I’ve learned as a now-legendary mom of adolescents to empower expecting and new moms.

If you are a new mom or mom-to-be, think of us – we’re thinking of you! If you know a new mom or mom-to-be, send them our way – we’ll be sure to take good care of them! Know that it’s the biggest compliment you can give to refer a loved one or gift an Anointment product."

Read the spotlight on Anointment's owner, April MacKinnon here!

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